Goldin Auctions
Strengthening feature sets and refining e-commerce flows for Goldin, the premier auction house in the realm of collectibles.
2022-2025, Senior Product Designer at Collectors
Background Goldin Auctions is renowned for high-profile sales and meticulous authentication. My work on Goldin focused on ironing out the existing experience, adding industry-competitive features, and designing a mobile app.
Role I worked end-to-end as the product designer for the Goldin buying experience. I spearheaded PRD direction into UX/UI solutions, collaborating with researcher partners on usability studies, and drove projects through development handoff and design QA. I championed design system adoption with the development team, improving our workflows and product consistency.
Highlights I designed and iterated on features for sending offers and counteroffers, saving searches, and placing multiple bids at once. I also drove designs for the Goldin mobile app across iOS and Android, which boosted user engagement by over 60%. My design work contributed to positioning the brand for acquisition by eBay.
